Privacy Policy
PRIVACY POLICIES
Information about Data Protection
Basic information
Data controller:
- FINCA GOSTER SL. (hereinafter, BLUELOW)
Purposes of the processing:
- Informative website.
- Execution of the sales contract.
- Manage the registration and access to the BLUELOW private area.
- Sending promotions.
- Management of inquiries, requests, and/or petitions through Customer Service channels
- Personnel selection process management.
Legitimization of processing
- Express consent of the data subject.
- Execution of a contract or application of pre-contractual measures.
- Legitimate interest for data processing.
- Compliance with legal obligations.
Data preservation
- The data will be retained for the time strictly necessary to fulfill the stated purposes; as long as the data subject does not revoke their consent, as well as for compliance with legal obligations.
Recipients
- The personal data collected through the website will not be transferred to third parties. Without prejudice to those third parties that provide services to FINCA GOSTER S.L., its subsidiaries or franchises, for the purpose of managing the purchase and sale of BLUELOW products, the contractual and/or pre-contractual relationship with the interested parties, or processing requests made by them.
Rights of the data subjects
- Access, rectify, and delete data, as well as other rights, as explained in the additional information.
Additional information
- You can consult the additional and detailed information about Data Protection in the attached clauses below.
Additional information
FINCA GOSTER, S.L., committed to transparency and legality in the processing of personal data of its clients and/or users, informs you that it processes your personal data in accordance with the provisions of REGULATION (EU) 2016/679 OF THE EUROPEAN PARLIAMENT AND OF THE COUNCIL of 27 April 2016, relating to the protection of natural persons with regard to the processing of personal data and the free movement of such data (hereinafter, "GDPR").
Who is responsible for processing your personal data?
FINCA GOSTER, S.L., its subsidiaries and franchises, market their products in Spain under the brand name BLUELOW. Therefore, the personal data you have provided to us through any of the BLUELOW website domains, its social networks, or through any other communications held with you will be subject to the Processing Activities Register under the responsibility of:
FINCA GOSTER, S.L., with postal address at: Paseo del Rio 4, Madrid (28223), Spain.
- Main webpage: https://bluelow.es/
- Other domains: ○ https://bluelow.com.mx/
- Social networks
- ○ Snapchat
What presence does it have on social media?
FINCA GOSTER, S.L., has the following profiles on the main social networks on the Internet (Pinterest, LinkedIn, Snapchat, Facebook, Instagram, and TikTok).
FINCA GOSTER, S.L. is recognized as responsible for the processing of data of its users, followers, or persons who make comments through them. Likewise, FINCA GOSTER, S.L. is exempt from any type of liability arising from comments made by users and followers on its social networks.
FINCA GOSTER, S.L., may use the profiles described above to inform its users about topics it considers of interest.
What personal data do we collect?
The personal data that the user may provide:
- - Identification data: Name and surname, date of birth.
- - Contact information: Email address, postal address, phone number.
- - Economic and transactional information: Payment or card data, information about your purchases, orders, and/or returns.
- - Connection and browsing data: Language, country from which you interact with us, etc.
- - Academic and work data.
- - Images.
- - Information about your tastes and preferences.
The completion of certain data is mandatory in order to enter into the sales contract with us. Failure to provide the requested personal data or not accepting this data protection policy means it is impossible to purchase our products.
Why and for what purpose do we process your data?
Depending on the purposes, we will need to process certain data or others, which in general will be, depending on the case, the following:
- The website is entirely informative about the products offered by FINCA GOSTER, S.L.
- The collection and automated processing of data through the website will be carried out to gather all the necessary data to contract with us, and depending on the circumstances, to enjoy services and/or exclusive promotions for members of the BLEULOW community or the Friend Referral program.
- Manage potential selection processes through the "Work with Us" section.
- For commercial and marketing purposes, to manage subscriptions, send personalized information, show you advertising of your interest through the internet, and, in general, offer recommendations based on your interaction with us.
- For analytical and statistical purposes regarding navigation, accessibility, and user experience of the website.
We inform you that the personal data obtained as a result of the formalization of the sales contract for BLUELOW products, as well as any other data provided by you to access BLUELOW's exclusive services and/or promotions, will be part of a Register of Activities and Processing Operations (RAT), which will be periodically updated in accordance with the applicable regulations and that all relevant security measures have been adopted in this regard.
The user is informed of the possibility to withdraw consent if it has been given for a specific purpose, without this affecting the lawfulness of the processing based on the consent prior to its withdrawal.
What is the legal basis for processing your data?
The processing of your data may be based on the following legal grounds:
-
Express consent from users when contacting us through electronic means via any of the channels provided for this purpose.
We may contact you via email, phone calls, SMS, or other equivalent electronic communication means regarding products, updates, incidents, or informational communications related to the functionalities of our website. -
Necessary for the execution of the sales contract with us.
The personal data you provide will be processed for the purpose of identifying you as a user on our website and managing the development, fulfillment, and execution of the sales contract for the products you have purchased. The data will be retained as long as our commercial relationship is maintained, and once concluded, it will be blocked for a period of 4 years to address possible claims. The legal basis for processing this data is the fulfillment of the contractual obligations you assume when purchasing our products. -
Express consent regarding the sending of communications when subscribing to any of our loyalty programs.
So that we can inform you about the benefits of belonging to our Clubs such as: getting discounts, being informed about events (our own and third-party) as well as news, promotions, congratulations, and personalized details according to your tastes. Not accepting this purpose entails not enjoying these benefits. The personal data provided will be kept unless you request to unsubscribe, as until that moment we will understand that you are still interested in belonging to our community. -
Express consent for sending commercial communications about products and news, and for generating user profiles.
Your personal data may also be processed for the purpose of generating user profiles (for this we will use segmentation procedures based on gender, interests, or purchasing behaviors) and to send you, via electronic, postal, and telephone means (including SMS alerts or other similar messaging methods), personalized commercial information that may be of interest to you about products or services related to those offered by FINCA GOSTER, S.L. or any of its subsidiaries or franchises, provided you have given your consent by checking the subscription box to our newsletters. The legal basis for processing data for this purpose is the consent you give us by checking the corresponding subscription box; therefore, it is necessary that you check the authorization box if you want us to process your data for this purpose. - For the application of pre-contractual measures in the case of any open selection processes by FINCA GOSTER, S.L. or any of its subsidiaries or franchises.
- Compliance with legal obligations for fraud prevention, communication with Public Authorities, and third-party claims.
How long do we keep your data?
The processing of data for the described purposes will be maintained for the time necessary to fulfill the purpose of its collection, as well as to comply with the legal obligations arising from the data processing. Without prejudice to the fact that retention is necessary for the formulation, exercise, or defense of potential claims and/or whenever permitted by applicable law.
FINCA GOSTER, S.L. commits to cease the processing of personal data once the retention period has ended, as well as to properly block them in our databases.
You can object to the processing of your data for commercial purposes by sending an email to the address: hola@bluelow.es. You can also request to UNSUBSCRIBE from commercial communications through a link that appears in each newsletter you receive. Once the cancellation of your data has been requested, it will be blocked for a period of 3 years, available only to Public Administrations, Courts, and Tribunals to address possible claims, after which the data will be deleted.
To which recipients are your data communicated?
In general, FINCA GOSTER, S.L. will not transfer personal data to third parties, except in situations where such data may be transferred to other subsidiaries or franchises of THE COMPANY, or other collaborators providing services to THE COMPANY, with the purpose of managing the provision of services, the contractual and/or pre-contractual relationship with the interested parties, or processing requests made by them.
Both FINCA GOSTER, S.L. and its subsidiaries and franchises strive to guarantee the security of personal data when sent outside the company and ensure that third-party service providers respect confidentiality and have appropriate measures to protect personal data. These third parties are obligated to ensure that the information is processed in accordance with European data privacy regulations. In some cases, the law may require personal data to be disclosed to public bodies or other parties; only what is strictly necessary for compliance with such legal obligations will be disclosed.
Where is your data stored?
As a general rule, the data is stored within the European Union (Madrid) in ERP.
What rights do you have and how can you exercise them?
You can direct your communications and exercise your rights through a written communication to the following email address: hola@bluelow.es
Under the provisions of data protection regulations, you can request:
- Right of access: you can request information about the personal data we hold about you.
- Right of rectification: you can communicate any changes in your personal data.
- Right to deletion and to be forgotten: you can request the removal after blocking personal data.
- Right to restriction of processing: involves the limitation of the processing of personal data.
- Right to object: you can withdraw consent for data processing, opposing further processing.
- Right to portability: in some cases, you can request a copy of personal data in a structured, commonly used, and machine-readable format for transmission to another controller.
- Right not to be subject to individualized decisions: you can request that decisions based solely on automated processing, including profiling, which produce legal effects or significantly affect the data subject, are not made.
In some cases, the request may be denied if you ask for the deletion of data necessary for compliance with legal obligations. Likewise, if you have any complaint about the processing of the data, you can file a claim with the data protection authority.
Who is responsible for the accuracy and truthfulness of the data provided?
The user is solely responsible for the truthfulness and accuracy of the data communicated to the company, exonerating FINCA GOSTER, S.L. from any liability in this regard. Users guarantee and are responsible, in any case, for the accuracy, timeliness, and authenticity of the personal data provided, and commit to keeping it duly updated. The user agrees to provide complete and correct information. Neither FINCA GOSTER, S.L. nor any of its subsidiaries and/or franchises are responsible for the truthfulness of information that is not self-produced and for which another source is indicated, and therefore assume no liability for any hypothetical damages that may arise from the use of such information.
What security measures do we apply to protect your personal data?
Both FINCA GOSTER, S.L. and its subsidiaries and franchises have adopted the legally required levels of personal data protection security, and strive to implement those additional technical means or measures within their reach to prevent loss, misuse, alteration, unauthorized access, and theft of the personal data provided to FINCA GOSTER, S.L.
How do we use cookies?
The websites and social media of FINCA GOSTER, S.L. use cookies to optimize and personalize your browsing experience. Cookies are physical information files stored on the user's device; the information collected through cookies helps facilitate the user's navigation on the portal and optimize the browsing experience. The data collected through cookies may be shared with their creators, but under no circumstances will the information obtained be associated with personal data or data that can identify the user. However, if the user does not wish to have cookies installed on their hard drive, they can configure their browser to prevent the installation of these files. For more information, please consult our Cookie Policy.
Internal security policy
Security breaches can be caused by employees, third parties, or computer errors. Therefore, we are legally obligated to notify the affected parties if their personal data has been seriously compromised within a maximum period of 72 hours. Additionally, users will be notified as soon as the security breach is resolved.
Privacy Policy Update
This privacy policy may be modified. We recommend that you review the privacy policy periodically.
Mobile Service Terms
BLUELOW
Last updated: April 29, 2025
The BLUELOW mobile messaging service (the "Service") is operated by BLUELOW ("BLUELOW", "we" or "us"). Your use of the Service constitutes your acceptance of these terms and conditions ("Mobile Terms"). We may modify or discontinue the Service or any of its features without prior notice. To the extent permitted by applicable law, we may also modify these Mobile Terms at any time, and your continued use of the Service after the effective date of such changes will constitute your acceptance of those changes.
By consenting to the BLUELOW SMS/text messaging service, you agree to receive recurring SMS/texts from and on behalf of BLUELOW through your wireless service provider at the mobile phone number you provided, even if your mobile phone number is registered on any state or federal Do Not Call list. Text messages may be sent using an automatic telephone dialing system or other technology. Messages related to the Service may include updates, alerts, and information (e.g., order updates, account alerts, etc.). Promotional messages may include promotions, special offers, and other marketing offers (e.g., shopping cart reminders).
Understand that it is not necessary to register in this program to make purchases and that your consent is not a condition for making any purchase with BLUELOW. Your participation in this program is completely voluntary.
We do not charge for the Service, but you are responsible for all charges and fees associated with text messages imposed by your mobile phone provider. The frequency of messages varies. Message and data rates may apply. Please check your mobile phone plan and contact your mobile phone provider for more information. You are solely responsible for all charges related to SMS/text messages, including charges from your mobile phone provider.
You can cancel the subscription to the Service at any time. Send a text message with the keyword "STOP" to +34 622 930 791 or click the unsubscribe link (if available) in any text message to cancel. You will receive a single confirmation text message of cancellation. No further messages will be sent to your mobile device unless you initiate them. If you have subscribed to other BLUELOW mobile messaging programs and wish to cancel them, unless required by applicable law, you must unsubscribe from those programs separately by following the instructions provided in their respective terms of service.
For assistance or technical support, send a text message with the word HELP to +34 622 930 791 or an email to hola@bluelow.es.
We may change any shortcode or phone number we use to operate the Service at any time and will notify you of these changes. You acknowledge that any message, including any STOP or HELP request, that you send to a shortcode or phone number we have changed may not be received, and we will not be responsible for processing requests made in such messages.
Mobile operators supporting the Service are not responsible for delayed messages or undelivered. You agree to provide us with a nuhnumber of mfromwill inonsmooth. If you get a new nuhnumber of mfromvile, dutyon register in the program with your new nuhmere.
To the extent permitted by applicable law, you agree that we shall not be responsible for failed, delayed, or misdirected delivery of information sent through the Service, for any errors in such information, or for any action you may or may not take based on the information or the Service.
We respect your right to privacy. To learn how we collect and use your personal information, please see our Privacy Policy.