BLUELOW's authenticity is reflected in the careful selection of materials, meticulous attention to detail, and intimate connection to life's experiences. Each accessory is not just an accessory: It is a genuine extension of the personality of the person who chooses it. BLUELOW recognizes that true beauty is found in unreserved authenticity, and its accessories serve as a means of personal expression, capturing the unique essence of each individual and allowing you to wear them in many ways.
BLUELOW sees versatility as a form of continuous expression. Each accessory is designed to adapt to different occasions and moods, allowing those who choose it to explore and evolve their style without restrictions.
The versatility in BLUELOW is an invitation to a creative transformation . Accessories are not static; They can be changed and adapted, inspiring people to discover new ways of presenting themselves to the world.
BLUELOW celebrates colours as vehicles of emotional expression. The vibrant color palette is carefully selected to convey joy, confidence and energy, turning each accessory into a visual experience full of creativity.
Our creativity is a transformative power. We believe in the ability of creativity to challenge the status quo, break barriers and bring new expectations to life. BLUELOW is more than a brand; It is a space where innovation and originality are the foundations on which we build our legacy.
We value authenticity in every step: From the choice of materials to the meticulous attention to design. Each BLUELOW product is an expression of our authenticity. We strive to be true to ourselves and our community.
We constantly challenge ourselves to explore new horizons. Innovation is our compass, guiding us towards excellence in each design, in each fabric. We seek pioneering ways to fuse creativity and sustainability, creating products that not only reflect the present, but also inspire the future.
El Equipo
It all started in Madrid, in 2018, when Tatiana decided to listen to her intuition and bet on her most creative side. She left her job in Marketing to follow a new path, one that led her to discover her passion for fabrics and design, and which awakened her most creative side. That's how BLUELOW was born, almost without looking for it, but with great enthusiasm.
Today BLUELOW is a family project led by two sisters: Tatiana and Natalia.
Natalia joined in 2024, after living nine years in London and working in the world of e-commerce. There has always been something that has driven both of us: curiosity. We love experimenting with fabrics, colors, shapes, prints... and that's how our favorite pieces are born.
We were both born in Colombia, a country that taught us to see the world in color, to be inspired by nature, and to value what is made with hands and heart. And that is what we seek to convey in every creation of BLUELOW. 💙
“Our focus is on creating pieces that accompany you time and time again, that adapt to you and your pace. I believe in those pieces that, without you realizing it, lift your spirits just by wearing them.”
Tatiana
Founder of BLUELOW